Shaping the world of tomorrow while creating since 2018 innovative solutions in the field of Racial Equity, Inclusive Growth, Sustainable Economy, African and Black-Owned Innovations as well as Traditional African Know-How for inclusive and resilient societies
Today’s Society faces immense challenges that require urgent, daring and innovative solutions.
Considerable inequality exists between people, and individuals experience unequal treatment, particularly because of their origin, skin color, or gender. Difficulties and uncertainties in the protection and valorisation of resources and in the choice of the best strategies to protect our environment persist all around the world.
Innovations, Services, Products and lot of other works of Black and or African People and Entrepreneurs are not visible enough. They are expropriated, or put into drawers or the history around them is simply rewritten.
This approach disempowers Black and African people and leads to exoticizing interpretations that result in discriminatory imagery and reinforce asymmetrical trade patterns.
Therefore we work to counteract this power asymmetry in the value chain and create fair competitive conditions by certifying, protecting and bringing these porducts to consumers.
The MOA Foundation is an international, independent, non-profit foundation based in Switzerland. The foundation works to eliminate socioeconomic inequalities based on origin or skin color and creates equal opportunities especially for African and Black people.
MCO & Company is a legally non-independent organization under the umbrella of the MOA Foundation. MCO & Company is an international and interdisciplinary think tank, consulting and operational organization. It was established by Black experts from the fields of policy, media, marketing, community building, operations, product and brand management. MCO & Company operates in the form of a partnership, with the MOA Foundation, headquartered in Switzerland / Basel, acting as the leading house
MOA Enterprises consists of different legally independent companies in Switzerland, the EU and Africa. As such, these legal entities work, amongst others, to implement the economic activities of the MOA concept.